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The common theme among these books is salesmanship and improving one's ability to sell. They cover various aspects of sales such as effective communication, persuasion, negotiation, networking, and crafting irresistible offers. Many of the books offer practical tips and techniques for improving one's selling skills while others provide inspiring stories or motivational advice. Some of the books also touch on related topics like marketing, advertising, and building relationships with customers. Overall, these books aim to help sales professionals take control of the customer conversation and sell more effectively.

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