Marketing Study Guide: Real People, Real Choices

By Patricia M. Bernson, Michael R. Solomon, Greg W. Marshall

Study

• Format: Paperback
• Language: English
• ISBN: 0131450077
• ISBN13: 9780131450073
• Release Date: January 1
• Publisher: Pearson Education Canada
• Length: 235 Pages
• Weight: 1.16 lbs.
• Dimensions: 0.5" x 8.4" x 11.0"

Customer Reviews

Marketing Study Guide

Although this is an excellent study guide because it follows the textbook well. The textbook was so easy to follow that I rarely used the study guide. Both textbook and study guide are well written and easy to follow.