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Business & Finance
Commerce
Commercial
Communications
Consumer Behavior
Finance
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Internet & Social Media
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Top Picks

Mad Women: The Other Side of Life on Madison Avenue in the 1960s and Beyond
Mad Women: The Other Side of Life on Madison Avenue in the 1960s and Beyond
Jane Maas

from $5.19

Psychological Processess and Advertising Effects: Theory, Research, and Applications
Psychological Processess and Advertising Effects: Theory, Research, and Applications
Linda F. Alwitt

from $10.99

The Practice of Public Relations
The Practice of Public Relations
Fraser P. Seitel

from $4.19

Local Online Advertising FD
Local Online Advertising FD
Stephanie Brown

from $7.09

When Ads Work: New Proof That Advertising Triggers Sales
When Ads Work: New Proof That Advertising Triggers Sales
John Philip Jones

from $7.09

Absolut Book: The Absolut Vodka Advertising Story
Absolut Book: The Absolut Vodka Advertising Story
Richard W. Lewis

from $4.79

Ogilvy on Advertising
Ogilvy on Advertising
David Ogilvy

from $8.09

Shock in Advertising (Best Ads)
Shock in Advertising (Best Ads)
Dave Saunders

from $9.39

Up the Agency: The Funny Business Of Advertising
Up the Agency: The Funny Business Of Advertising
Peter Mayle

from $5.19

Advertising Communications and Promotion Management
Advertising Communications and Promotion Management
John R. Rossiter

from $12.49

Bestsellers

The Tipping Point: How Little Things Can Make a Big Difference
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell

from $4.79

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Al Ries

from $4.39

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore

from $3.59

Positioning: The Battle for Your Mind
Positioning: The Battle for Your Mind
Al Ries

from $4.79

The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
Al Ries

from $4.09

Yes!: 50 Scientifically Proven Ways to Be Persuasive
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Steve J. Martin

from $6.79

The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
Robert W. Bly

from $4.39

Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Seth Godin

from $4.19

The Sales Bible: The Ultimate Sales Resource, Revised Edition
The Sales Bible: The Ultimate Sales Resource, Revised Edition
Jeffrey Gitomer

from $4.19

Sway: The Irresistible Pull of Irrational Behavior
Sway: The Irresistible Pull of Irrational Behavior
Rom Brafman

from $4.19

Advertising

Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition (Collins Business Essentials)
Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition (Collins Business Essentials)
Harvey MacKay

from $3.59

One Minute Sales Person, The: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--at Work and in Life
One Minute Sales Person, The: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--at Work and in Life
Spencer Johnson

from $4.19

Endless Referrals: Network Your Everyday Contacts into Sales
Endless Referrals: Network Your Everyday Contacts into Sales
Bob Burg

from $4.79

Creative Strategy in Advertising
Creative Strategy in Advertising
Bonnie L. Drewniany

from $5.19

Words that Sell
Words that Sell
Richard Bayan

from $4.49

The Brand Gap
The Brand Gap
Marty Neumeier

from $6.49

Designing Brand Identity: An Essential Guide for the Whole Branding Team
Designing Brand Identity: An Essential Guide for the Whole Branding Team
Alina Wheeler

from $5.89

Inarticulate Longings: The Ladies' Home Journal, Gender and the Promise of Consumer Culture
Inarticulate Longings: The Ladies' Home Journal, Gender and the Promise of Consumer Culture
Jennifer Scanlon

from $5.69

Internet Marketing: Building Advantage in a Networked Economy
Internet Marketing: Building Advantage in a Networked Economy
Robert J. Fisher

from $9.59

Diffusion of Innovations
Diffusion of Innovations
Everett M. Rogers

from $5.09

The Sponsor: Notes on a Modern Potentate (Galaxy Books)
The Sponsor: Notes on a Modern Potentate (Galaxy Books)
Erik Barnouw

from $5.09

Obscene Profits: Entrepreneurs of Pornography in the Cyber Age
Obscene Profits: Entrepreneurs of Pornography in the Cyber Age
Frederick S. Lane

from $7.89

Privacy and the Commercial Use of Personal Information
Privacy and the Commercial Use of Personal Information
Thomas M. Lenard

from $109.99

The Unofficial Guide to Starting a Business Online
The Unofficial Guide to Starting a Business Online
Jason R. Rich

from $4.69

Media Promotion & Marketing for Broadcasting, Cable & the Internet, Fifth Edition
Media Promotion & Marketing for Broadcasting, Cable & the Internet, Fifth Edition

from $4.49

It's Not How Good You Are, It's How Good You Want To Be
It's Not How Good You Are, It's How Good You Want To Be
Paul Arden

from $4.59

A Technique for Producing Ideas
A Technique for Producing Ideas
James Webb Young

from $3.99

Preparing for the Project Management Professional (PMP) Certification Exam
Preparing for the Project Management Professional (PMP) Certification Exam
Michael W. Newell

from $5.09

Selling Sickness: How the World's Biggest Pharmaceutical Companies Are Turning Us All into Patients
Selling Sickness: How the World's Biggest Pharmaceutical Companies Are Turning Us All into Patients
Alan Cassels

from $5.19

How to Get Ideas (BK Life)
How to Get Ideas (BK Life)
Jack Foster

from $4.69

Accounting

Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
Jack Mitchell

from $5.09

CA$HVERTISING: How to Use More than 100 Secrets of Ad-agency Psychology to Make Big Money Selling Anything to Anyone
CA$HVERTISING: How to Use More than 100 Secrets of Ad-agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman

from $12.49

The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
Georg M. Larsen

from $4.79

The Advertising Concept Book
The Advertising Concept Book
Pete Barry

from $5.59

The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism
The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism
Thomas Frank

from $25.49

Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
John Jantsch

from $3.59

Advertising: Concept and Copy
Advertising: Concept and Copy
George Felton

from $5.09

Zero Resistance Selling
Zero Resistance Selling
Maxwell Maltz

from $6.59

Product Design and Development
Product Design and Development
Steven Eppinger

from $4.49

Truth, Lies and Advertising : The Art of Account Planning
Truth, Lies and Advertising : The Art of Account Planning
Jon Steel

from $5.19

Solution Selling: Creating Buyers in Difficult Selling Markets
Solution Selling: Creating Buyers in Difficult Selling Markets
Michael T. Bosworth

from $5.79

Mastering the Complex Sale: How to Compete and Win When the Stakes are High!
Mastering the Complex Sale: How to Compete and Win When the Stakes are High!
Jeff Thull

from $4.69

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires
The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires
Roy H. Williams

from $4.99

More Words That Sell
More Words That Sell
Richard Bayan

from $5.79

Marketing Warfare
Marketing Warfare
Al Ries

from $4.19

How to Write a Good Advertisement
How to Write a Good Advertisement
Victor O. Schwab

from $8.79

Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches
Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches
C.J. Hayden

from $4.19

Retail Business Kit for Dummies
Retail Business Kit for Dummies
Rick Segel

from $4.39

Tea & Etiquette (Revised): Taking Tea for Business and Pleasure (Capital Lifestyles)
Tea & Etiquette (Revised): Taking Tea for Business and Pleasure (Capital Lifestyles)
Bruce Richardson

from $6.39

How to Close Every Sale
How to Close Every Sale
Robert L. Shook

from $4.69

Accounting & Finance

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)
Geoffrey A. Moore

from $4.19

Differentiate or Die: Survival in Our Era of Killer Competition
Differentiate or Die: Survival in Our Era of Killer Competition
Jack Trout

from $5.09

The Market Maker's Edge
The Market Maker's Edge
Josh Lukeman

from $8.89

Visual Merchandising & Display
Visual Merchandising & Display
Anne Kong

from $5.59

Brandwashed
Brandwashed
Martin Lindstrom

from $5.09

Socratic Selling: How to Ask the Questions That Get the Sale
Socratic Selling: How to Ask the Questions That Get the Sale
Kevin R. Daley

from $10.39

Ice to the Eskimos: How to Market a Product Nobody Wants
Ice to the Eskimos: How to Market a Product Nobody Wants
Jon Spoelstra

from $4.89

Marketing for Hospitality and Tourism
Marketing for Hospitality and Tourism
Philip Kotler

from $6.19

Network Marketing for Dummies
Network Marketing for Dummies
Zig Ziglar

from $5.69

How Customers Think: Essential Insights into the Mind of the Market
How Customers Think: Essential Insights into the Mind of the Market
Gerald Zaltman

from $5.19

Branding For Dummies
Branding For Dummies
Bill Chiaravalle

from $5.99

Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale
Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale
Rick Page

from $4.09

Sales Closing for Dummies
Sales Closing for Dummies
Tom Hopkins

from $3.59

Pop!: Stand Out in Any Crowd
Pop!: Stand Out in Any Crowd
Sam Horn

from $4.89

Major Account Sales Strategy
Major Account Sales Strategy
Neil Rackham

from $3.59

Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets
Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets
Brian Tracy

from $4.79

Advertising and Promotion: An Integrated Marketing Communications Perspective (The Mcgraw-Hill/Irwin Series in Marketing)
Advertising and Promotion: An Integrated Marketing Communications Perspective (The Mcgraw-Hill/Irwin Series in Marketing)
George E. Belch

from $4.59

Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book S.)
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book S.)
Adam Morgan

from $6.29

Teach Yourself Copywriting
Teach Yourself Copywriting
J. Jonathan Gabay

from $4.89

Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)
Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)
Bryan Todd

from $5.19

Business & Investing

Petretti's Coca-Cola Collectibles Price Guide
Petretti's Coca-Cola Collectibles Price Guide
Allan Petretti

from $6.29

Andy Warhol Fashion
Andy Warhol Fashion
Andy Warhol

from $8.09

Trust Us We're Experts: How Industry Manipulates Science and Gambles with Your Future
Trust Us We're Experts: How Industry Manipulates Science and Gambles with Your Future
John Stauber

from $5.09

Selling To VITO (The Very Important Top Officer)
Selling To VITO (The Very Important Top Officer)
Anthony Parinello

from $4.19

Copywriting: Successful Writing for Design, Advertising, and Marketing
Copywriting: Successful Writing for Design, Advertising, and Marketing
Mark Shaw

from $5.39

Burma-Shave (Minnesota)
Burma-Shave (Minnesota)
Bill Vossler

from $8.09

There's Money Where Your Mouth Is: An Insider's Guide to a Career in Voice-Overs
There's Money Where Your Mouth Is: An Insider's Guide to a Career in Voice-Overs
Elaine A. Clark

from $4.79

Confessions of a Window Dresser
Confessions of a Window Dresser
Simon Doonan

from $8.49

How to Make Your Advertising Make Money
How to Make Your Advertising Make Money
John Caples

from $7.69

The Rebel Sell: Why the Culture Can't Be Jammed
The Rebel Sell: Why the Culture Can't Be Jammed
Joseph Heath

from $5.99

From Those Wonderful Folks Who Gave You Pearl Harbor
From Those Wonderful Folks Who Gave You Pearl Harbor
Jerry Della Femina

from $5.19

Competing Against Time : How Time-based Competition is Reshaping Global Markets
Competing Against Time : How Time-based Competition is Reshaping Global Markets
George Stalk Jr.

from $4.19

Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture
Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture
Stuart Ewen

from $4.19

The Age of Manipulation: The Con in Confidence, The Sin in Sincere
The Age of Manipulation: The Con in Confidence, The Sin in Sincere
Wilson Bryan Key

from $8.39

Advertising in America: The First Two Hundred Years
Advertising in America: The First Two Hundred Years
Helen Dalrymple

from $4.89

Satisfaction Guaranteed: The Making of the American Mass Market
Satisfaction Guaranteed: The Making of the American Mass Market
Susan Strasser

from $4.79

Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
James B. Twitchell

from $5.59

Martin Pring on Market Momentum
Martin Pring on Market Momentum
Martin J. Pring

from $7.29

Everything Guide to Writing Copy: From Ads and Press Release to On-air and Online Promos: All You Need to Create Copy That Sells! (Everything: Language and Literature)
Everything Guide to Writing Copy: From Ads and Press Release to On-air and Online Promos: All You Need to Create Copy That Sells! (Everything: Language and Literature)
Steve Slaunwhite

from $5.09

StoryBranding 2.0: Creating Standout Brands Through The Purpose of Story
StoryBranding 2.0: Creating Standout Brands Through The Purpose of Story
Jim Signorelli

from $3.99

Marketing

Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future
Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future
Patrick Hanlon

from $6.89

Phrases That Sell : The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas
Phrases That Sell : The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas
Edward W. Werz

from $4.89

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (LEA's Communication Series)
The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (LEA's Communication Series)
Helen Katz

from $6.19

The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes
Margaret Mark

from $22.19

How Brands Become Icons: The Principles of Cultural Branding
How Brands Become Icons: The Principles of Cultural Branding
Дъглас Б. Холт

from $6.79

The Online Copywriter's Handbook : Everything You Need to Know to Write Electronic Copy That Sells
The Online Copywriter's Handbook : Everything You Need to Know to Write Electronic Copy That Sells
Robert W. Bly

from $7.09

Ambient Findability
Ambient Findability
Peter Morville

from $5.09

The Sales Advantage: How to Get it, Keep it, and Sell More Than Ever
The Sales Advantage: How to Get it, Keep it, and Sell More Than Ever
Michael Crom

from $5.49

Attracting Perfect Customers: The Power of Strategic Synchronicity
Attracting Perfect Customers: The Power of Strategic Synchronicity
Jan Brogniez

from $5.69

Networking Like a Pro Lib/E: Turning Contacts Into Connections
Networking Like a Pro Lib/E: Turning Contacts Into Connections
Ivan R. Misner

from $4.69

Creative Advertising: Ideas and Techniques from the World's Best Campaigns
Creative Advertising: Ideas and Techniques from the World's Best Campaigns
Mario Pricken

from $7.99

Kotler on Marketing: How to Create, Win, and Dominate Markets
Kotler on Marketing: How to Create, Win, and Dominate Markets
Philip Kotler

from $5.99

Successful Direct Marketing Methods
Successful Direct Marketing Methods
Bob Stone

from $5.19

Lovemarks: The Future Beyond Brands
Lovemarks: The Future Beyond Brands
Kevin Roberts

from $5.49

Strategic Marketing for NonProfit Organizations
Strategic Marketing for NonProfit Organizations
Philip Kotler

from $5.09

The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
The Group of 33

from $4.69

The New Positioning
The New Positioning
Jack Trout

from $4.69

Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Martin Lindstrm

from $4.99

High Probability Selling: Re-Invents the Selling Process
High Probability Selling: Re-Invents the Selling Process
Jacques Werth

from $4.09

Marketing Outrageously: How to Crank Up Your Revenue by Staggering Amounts
Marketing Outrageously: How to Crank Up Your Revenue by Staggering Amounts
Jon Spoelstra

from $5.09

Marketing & Sales

Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Jay Conrad Levinson

from $4.29

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Luke Sullivan

from $4.49

Storyselling for Financial Advisors : How Top Producers Sell
Storyselling for Financial Advisors : How Top Producers Sell
Mitch Anthony

from $7.29

The End of Fashion: How Marketing Changed the Clothing Business Forever
The End of Fashion: How Marketing Changed the Clothing Business Forever
Teri Agins

from $8.29

Buyology: Truth and Lies About Why We Buy and the New Science of Desire
Buyology: Truth and Lies About Why We Buy and the New Science of Desire
Martin Lindstrom

from $4.19

Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
Thomas Freese

from $4.69

Marketing for Dummies
Marketing for Dummies
Alexander Hiam

from $4.59

Confessions of an Advertising Man
Confessions of an Advertising Man
David Ogilvy

from $4.89

The SPIN Selling Fieldbook
The SPIN Selling Fieldbook
Neil Rackham

from $4.59

The Hidden Persuaders
The Hidden Persuaders
Vance Packard

from $5.19

Small Business Marketing for Dummies, Second Edition
Small Business Marketing for Dummies, Second Edition
Barbara Findlay Schenck

from $7.09

Scientific Advertising
Scientific Advertising
Claude C. Hopkins

from $7.49

Indispensable: How To Become The Company That Your Customers Can't Live Without
Indispensable: How To Become The Company That Your Customers Can't Live Without
Joe Calloway

from $5.69

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.
The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.
Dan S. Kennedy

from $3.99

Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy
Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy
Ron Willingham

from $3.59

Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless : How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless : How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
Jeffrey Gitomer

from $4.49

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph Sugarman

from $12.19

Tested Advertising Methods (Prentice Hall Business Classics)
Tested Advertising Methods (Prentice Hall Business Classics)
John Caples

from $24.19

The Verse by the Side of the Road : The Story of the Burma-Shave Signs and Jingles
The Verse by the Side of the Road : The Story of the Burma-Shave Signs and Jingles
Frank Rowsome Jr.

from $4.59

My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
Claude C. Hopkins

from $5.99

The list of books provided focuses on advertising, marketing, and sales strategies. The books cover a range of topics such as effective copywriting, building relationships with customers, understanding customer needs, creating successful ads, and developing strong brand identities. The list also includes books on networking and turning everyday contacts into sales opportunities, winning complex sales, pricing strategies for businesses, and public relations principles. Some of the books explore the science behind why people buy and how companies can use this knowledge to their advantage. Additionally, there are books that examine countercultural movements' impact on society and culture and how industries use scientific research to manipulate public opinion.

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