What Is Strategy?: An Illustrated Guide to Michael Porter

by Joan Magretta

Book Overview

This short, entertaining guide explains and demystifies Michael Porter's core strategy concepts with engaging illustrations, a charming and relatable cast of characters, and clear, simple captions.

If you need a quick review of--or an introduction to--Michael Porter's key strategy concepts but don't have enough time to pore over all his books and articles, What Is Strategy? is for you. It lays out the essential ideas that every...

• Format: Hardcover
• Language: English
• ISBN: 1633698238
• ISBN13: 9781633698239
• Release Date: September 2020
• Publisher: Harvard Business Review Press
• Length: 80 Pages
• Weight: 1.45 lbs.
• Dimensions: 0.6" x 10.1" x 10.1"