The Value of Innovation: Knowing, Proving, and Showing the Value of Innovation and Creativity

by Jack J. Phillips and Patricia Pulliam Phillips

Book Overview

Innovation is the life blood of practically every organization. Innovation drives growth, development, and prosperity for many organizations and geographical areas. Sometimes, innovation thrives within a certain geographical location or in certain organizations that are known for their innovative approaches. This outstanding new volume will demonstrate how to measure the success of innovation in all types of organizations.

In the last decade,...

• Format: Hardcover
• Language: English
• ISBN: 1119242371
• ISBN13: 9781119242376
• Release Date: January 2018
• Publisher: Wiley-Scrivener
• Length: 390 Pages
• Weight: 1.55 lbs.
• Dimensions: 0.9" x 6.0" x 9.0"