Having a basic knowledge on SEO is important to success of your company. Even if you decide to hire an outside firm, it can be overwhelming if you''re not already familiar and have some understanding of SEO yourself. Have you ever wanted to get top ranking in Google and other search engines but found it too complicated? The Ultimate Guide to SEO by John Stanford will teach you from the basic and takes you step-by-step to the most advanced techniques in plain English. Why this book is different ? Most technical books are written by experts for experts, but this book speaks in practical and easy-to-understand English for those not familiar with HTML. Chapters are written in step-by-step for you to follow with plenty of examples to teach you how to do it. Here''s a short list of what you''ll learn: Secrets in creating SEO-Friendly website How to create a list of most profitable keywords Discover keywords that are sending traffic to your competitors Optimization strategy for primary and secondary keywords How to distribute your keywords for best rankings 9 Important elements of your content 12 Critical rules when you begin to write your content for your web pages 9 Ways to make your text readable How to create viral infographics 18 Tips to optimize your content Use proven insider optimization tips that normally takes years of trials and errors to figure out on your own How to create effective Title tags, Mega Description tag, Meta Keyword tags and Heading tags 13 Ways to avoid or handle duplicate content within your website Understand content management system How to name your files for higher ranking Proper internal and external linking strategies 6 Important factors that directly influences relevancy and ranking of your web pages How to write effective Meta Description tags 6 Important factors to keep in mind when writing Meta Description tags Learn how to write Meta tags, Title tags, etc. for your website - plenty of examples to show you how to do it correctly 3 Important rules for Heading tags to help you with ranking of your web pages How to structure your site for automatic SEO 10 Tips to optimize for social media, and much more... Effective Link Building Strategies Links play a major role in ranking and count as votes for those Web pages. Search engines also use links to discover Web pages. Total of 7 Chapters are dedicated to link building. You''ll learn: How to build external links in an easy step-by-step technique that guaranty results 6 Critical factors that influence link value Identifying and attracting high-quality links 6 Tips to maximize the results of your campaign How to obtain links using social media How to obtain links using blogs Using images and infographics for link building Viral link building with infographics 8 Steps to take for effective link request Effective content marketing campaigns Use content marketing to have quality sites link to you Effective traffic driving techniques, and a lot more... There''s a Glossary of Internet Terms at the end of this book to help you familiarize yourself with terms and definitions used in SEO and online marketing . The steps are easy to follow with plenty of examples and each chapter is organized to take you one step closer to the optimum results. You''ll get the very best tips and proven optimization techniques step-by-step from beginner to an advanced level in simple language for running a successful business online disregard of your background in SEO. Click Add to Cart and get started Now.
ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $20. ThriftBooks.com. Read more. Spend less.