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Total Customer Value Management Transforming Business Thinking
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Total Customer Value Management: Transforming B... 8132103122 Book Cover

Total Customer Value Management: Transforming B...

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The world is changing. So is the customer. Companies have to reinvent themselves and transform their business thinking to take advantage of such changes, and they must do so by focusing on the most important part of their business: the customer. Doing so will build sustainable...

Edition Details
Format:Paperback
Language:English
ISBN:8132103122
Format: Paperback
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