There Is No B2B or B2c: It's Human to Human #H2h

By Bryan Kramer

Book Overview

As marketers, we've been trained to speak "business to business" (B2B) or "business to consumer" (B2C). But instead of this creating a simple framework for dialogue between humans, it set forth an... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1629210552
• ISBN13: 9781629210551
• Release Date: March 2014
• Publisher: PureMatter
• Length: 68 Pages
• Weight: 0.25 lbs.
• Dimensions: 9.0" x 0.1" x 6.0"