The Elements of Choice

By Eric J Johnson and Eric J. Johnson

Book Overview

A leader in decision-making research reveals how choices are designed--and why it's so important to understand their inner workings Every time we make a choice, our minds go through an elaborate... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0861544994
• ISBN13: 9780861544998
• Release Date: January 1
• Publisher: Oneworld Publications
• Weight: 0.92 lbs.
• Dimensions: 7.8" x 1.1" x 5.1"