Strategic Reframing: The Oxford Scenario Planning Approach

by Rafael Ramírez and Angela Wilkinson

Book Overview

Traditional strategy assumes stability and predictability. Today's world is better characterised by turbulence, uncertainty, novelty and ambiguity - conditions that contribute disruptive changes and trigger the search for new ways of coping.

This book aims to become the premier guide on how to do scenario planning to support strategy and public policy. Co-authored by three experts in the field, the book presents The Oxford Scenario Planning...

• Format: Paperback
• Language: English
• ISBN: 0198820666
• ISBN13: 9780198820666
• Release Date: August 2018
• Publisher: Oxford University Press, USA
• Length: 288 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.6" x 6.0" x 9.1"