Roi: Return On Imagination: How Daydreaming Can Solve All Your Marketing Problems

By Dr. Darius Alexander McDougle

In ROI: Return On Imagination Why Daydreaming Can Solve All Your Marketing Problems, Dr. Darius McDougle challenges the data-only mindset and invites marketers to rediscover the power of play, ideation, curiosity, and creative risk-taking. Equal parts guidebook and manifesto, this work is a call to action for marketers ready to trade in templates for transformation and reclaim the ROI that only imagination can deliver.

• Format: Paperback
• Language: English
• ISBN: B0GRHDT9X9
• ISBN13: 9798250933551
• Release Date: March 2026
• Publisher: Independently Published
• Length: 296 Pages
• Weight: 0.88 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"