Pay Attention!: How to Listen, Respond, and Profit from Customer Feedback

by Jill Applegate and Ann Thomas

Book Overview

Make customer feedback work for your business.

Customers are speaking loud and clear through a miriad of mediums. Evidence shows that customers will no longer stand for the hurried and complacent service that has become the norm. They are looking for a positive, memorable experience. Organizations that provide that level of service will earn their loyalty. Customers base their decisions on nothing more than a positive or negative review...

• Format: Hardcover
• Language: English
• ISBN: 0470563559
• ISBN13: 9780470563557
• Release Date: May 2010
• Publisher: Wiley
• Length: 224 Pages
• Weight: 0.88 lbs.
• Dimensions: 0.9" x 6.4" x 9.3"