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Paperback No Ordinary Disruption: The Four Global Forces Breaking All the Trends Book

ISBN: 1610397355

ISBN13: 9781610397353

No Ordinary Disruption: The Four Global Forces Breaking All the Trends

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Book Overview

Our intuition on how the world works could well be wrong. We are surprised when new competitors burst on the scene, or businesses protected by large and deep moats find their defenses easily breached, or vast new markets are conjured from nothing. Trend lines resemble saw-tooth mountain ridges. The world not only feels different. The data tell us it is different. Based on years of research by the directors of the McKinsey Global Institute, No Ordinary...

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