Mental Representations: A Dual Coding Approach

by Allan Paivio

This work presents a systematic analysis of the psychological phenomena associated with the concept of mental representations--also referred to as cognitive or internal representations. A major restatement of a theory the author first developed in his 1971 book (Imagery and Verbal Processes), Mental Representation covers phenomena from the earlier period that remain relevant today but emphasizes cognitive problems and paradigms that have since emerged...

• Format: Paperback
• Language: English
• ISBN: 0195066669
• ISBN13: 9780195066661
• Release Date: September 1990
• Publisher: Oxford University Press, USA
• Length: 336 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.8" x 6.1" x 8.9"