How to Get Noticed by the National Media: Your Complete Guide to High-Impact Publicity

by Dick Jones and Jeff Lewis

Organisations and businesses will learn how to garner national news coverage and generate buzz about their news with the strategies in this book. Explained are the fine points of developing a national media campaign and identifying the story ideas that will lead to national attention. All of the common questions are covered -- targeting the most appropriate reporters and producers for a story, pitching ideas to print and broadcast media, and attacking...

• Format: Paperback
• Language: English
• ISBN: 1930650426
• ISBN13: 9781930650428
• Release Date: May 2001
• Publisher: Trellis Publishing
• Length: 153 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.4" x 6.0" x 9.1"