Digital Platforms and Ecosystems: Strategy for the Networked Enterprise

By Thanakit Ouanhlee

Platforms - not traditional firms - are now the defining organisational form of the economy. Digital Platforms and Ecosystems is a rigorous, graduate-level guide that builds a single analytical framework across fourteen chapters: network effects and multi-sided pricing, architecture and data, AI capabilities, trust and governance, growth, competition, and ecosystems. Uniquely, it develops every idea with emerging economies in mind, opening each chapter with a scenario from Addis Ababa to Chennai to Tashkent. Written for postgraduate students and practitioners alike, and equipped with diagrams, key terms, and exercises, it is a complete framework for competing in the networked economy.

• Format: Paperback
• Language: English
• ISBN: B0H7HN1J55
• ISBN13: 9798185385999
• Release Date: July 2026
• Publisher: Independently Published
• Length: 510 Pages
• Weight: 2.58 lbs.
• Dimensions: 1.0" x 8.5" x 11.0"