"One of those life-changing reads that makes you see-- or, in this case, hear--the whole world differently." --Megan Angelo, author of Followers The author of the widely praised Wordslut analyzes the social science of cult influence: how cultish groups from Jonestown and Scientology to SoulCycle and social media gurus use language as the ultimate form of power. What makes "cults" so intriguing and frightening?...