Forced to live on the rough and vulgar streets of Texas after his parents disown him for his sexual orientation, Ryder Pietro Gonzalez must abruptly face the raw and cruel reality of adulthood. With only a few dollars left in his pocket, Ryder has no other choice but to turn to the shadows of survival, where he is forced to trade the only thing he has left: his dignity.
Male validation becomes a toxic addiction for Ryder, one from which he can't easily break free. He strongly longs for the love his father never gave him as a child. Daddy issues and emotional neglect therefore fuel the inevitable outcome of his eventual downfall.
Moving from one man's house to another, jumping from one mattress to the next, Ryder has no place to call 'home.
In the summer of 2008, after a history of short-lived relationships and casual hookups, Ryder becomes instantly infatuated with Connor, a junkie and an aspiring filmmaker. Connor, in turn, notices something unique in Ryder.
Something no one else has ever seen: a latent talent for stardom and fame.
Inspired by this discovery, Connor decides to build an underground website, envisioning Ryder as America's next biggest star.
Jeopardising his values and integrity, Ryder becomes an instant phenomenon overnight after starring in his debut performance, directed by Connor, which generates unprecedented traffic for the newly-launched amateur website.
As Ryder surrenders to the demands and struggles of his newfound profession, he finds himself entangled in a vicious circle of lies and manipulation, which ultimately pushes him to the loss of his sanity. Like an angel descending from the skies to the depths of hell, Ryder transforms from prey into the devil himself.