Translating Promotional and Advertising Texts

By Ira Torresi

Covering the key types of promotional texts, including personal, business to business, institutional, business to consumer and advertising, this is the essential text for students, researchers, translators and professionals working in copywriting, marketing, public relations or related areas.

• Format: Hardcover
• Language: English
• ISBN: 1138566047
• ISBN13: 9781138566040
• Release Date: December 2020
• Publisher: Routledge
• Length: 212 Pages