The Licensing Business Handbook

By Karen Raugust

A comprehensive business guide for licensors, manufacturers of licensed products and their agents. Shows you how to make money through licensed characters, teams, logos, trademarks, celebrities,... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1885747004
• ISBN13: 9781885747006
• Release Date: June 2000
• Publisher: EPM Communications, Inc.
• Length: 220 Pages
• Weight: 0.86 lbs.