The Evolutionary Bases of Consumption

by Gad Saad

Book Overview

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. This lens of analysis suggests how we come to make selections such as choosing a mate, the foods we eat,...

• Format: Paperback
• Language: English
• ISBN: 080585150X
• ISBN13: 9780805851502
• Release Date: March 2007
• Publisher: Psychology Press
• Length: 360 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.7" x 6.2" x 8.9"