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Hardcover The Challenger Sale: Taking Control of the Customer Conversation Book

ISBN: 1591844355

ISBN13: 9781591844358

The Challenger Sale: Taking Control of the Customer Conversation

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Format: Hardcover

Condition: Very Good

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Book Overview

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills,...

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