Technical Marketing Communication: A Guide to Writing, Design, and Delivery

by Heidi L. Everett and Emil B. Towner

This book is written to help professionals take action. Each chapter describes concepts and tips that apply to a variety of industries. This book is especially beneficial to the following readers:

Marketing professionals promoting technical features and benefits of products or services will gain insight into technical communication and how to integrate complex information into promotional efforts.Managers working with writers and designers...

• Format: Paperback
• Language: English
• ISBN: 1637424345
• ISBN13: 9781637424346
• Release Date: February 2023
• Publisher: Business Expert Press
• Length: 156 Pages
• Weight: 0.48 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"