Surveys That Work: A Practical Guide for Designing and Running Better Surveys

by Caroline Jarrett

Surveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about real&ndashworld compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have.

• Format: Paperback
• Language: English
• ISBN: 1933820535
• ISBN13: 9781933820538
• Release Date: August 2021
• Publisher: Rosenfeld Media
• Length: 368 Pages
• Weight: 1.60 lbs.
• Dimensions: 0.8" x 6.0" x 8.9"