Sur/Petition: Creating Value Monopolies When Everyone Else is Merely Competing

By Edward de Bono

Book Overview

Don't chase the market leader, be the market leader. Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0887305431
• ISBN13: 9780887305436
• Release Date: January 1
• Publisher: HarperCollins Publishers
• Length: 234 Pages
• Weight: 0.97 lbs.
• Dimensions: 1.1" x 5.9" x 8.4"