Strategic Communication: Public Relations at Work

by Jane Johnson and Leanne Glenny

Communication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic necessity for all organisations today. As the communication and public relations industries continue to grow globally, they offer a dynamic career for those with the right skills and knowledge.

Jane Johnston and Leanne Glenny show how strategic communication and public relations plug into the social, economic and political...

• Format: Paperback
• Language: English
• ISBN: 1760876437
• ISBN13: 9781760876432
• Release Date: September 2020
• Publisher: Routledge
• Length: 336 Pages