Strategic Communication: Public Relations at Work

by Leanne Glenny and Jane Johnston

Communication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic necessity for all organisations today. As the communication and public relations industries continue to grow globally, they offer a dynamic career for those with the right skills and knowledge.

Jane Johnston and Leanne Glenny show how strategic communication and public relations plug into the social, economic and political...

• Format: Hardcover
• Language: English
• ISBN: 0367641089
• ISBN13: 9780367641085
• Release Date: September 2020
• Publisher: Routledge
• Length: 336 Pages