Sports Marketing

By Sam Fullerton

Book Overview

Formerly published by Chicago Business Press, now published by Sage Sports Marketing, Fourth Edition guides students in gaining a better understanding of how to develop and implement marketing... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0071267638
• ISBN13: 9780071267632
• Release Date: September 2010
• Publisher: McGraw-Hill Medical Publishing
• Length: 670 Pages
• Dimensions: 10.0" x 1.0" x 7.9"

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