Silicon Valley Fever

by Everett M. Rogers and Judith K. Larsen

Book Overview

Pages clean and unmarked. Slight wear from time on shelf like you would see on a major chain. Immediate shipping. This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0465078214
• ISBN13: 9780465078219
• Release Date: April 1984
• Publisher: Basic Books
• Length: 302 Pages
• Weight: 1.50 lbs.

Customer Reviews

Vivid illustration of Silicon Valley

This book could be dubbed as the ethnography of Silicon Valley in the eye of anthropologist. This book seems outdated at first glance. It¡¯s two-decades-old, published in 1984. Since that time, so much has happened in the computer industry, the bread and butter of the Silicon Valley. Silicon Valley saw in the 1980s the era of microcomputer (PC) and in the 1990s the advent of the age of Internet. This book couldn¡¯t deal with those kind of events naturally. But the underlying characteristics of the area hasn¡¯t changed. Venture capitals and job-hoppings, hyper-competitive and individualistic lifestyle are there as usual. And those are vividly illustrated in this book with the texture of real business rendered with data garnered from interviews and anecdotes of not only eminent figures in the area but also ranks and files of the businesses. This book is inundated with lively details. Though there are flood of materials on Silicon Valley these days, this book doesn¡¯t lose its relevancy for the weight of time. I strongly recommend this book if you want to figure out the way of doing in Silicon Valley.