Romancing with Your CRM is written for business owners who want clarity, not complexity. Using a relationship analogy, it helps you choose, implement, and live with a CRM your team actually accepts. This isn't a technical manual, but a practical guide to setting up CRM systems that reduce chaos and support your business to grow steadily. Pooja Verma is a CRM Strategy Advisor and Co-Founder of Orgzit. She works closely with small and medium business owners, helping them adopt CRM and automation in ways that fit their teams and realities. Coming from a traditional business family, she understands both operational challenges and human resistance to systems, and focuses on building systems that bring clarity and consistency.
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