Rethinking Creativity: Inside-The-Box Thinking as the Basis for Innovation

By Robert W Weisberg

Book Overview

This book presents a new perspective on creativity: that creative innovation depends on inside-of-the-box thinking. It shows that creativity builds on what we know and how we use old ideas to produce... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1108742904
• ISBN13: 9781108742900
• Release Date: September 2020
• Publisher: Cambridge University Press
• Length: 420 Pages
• Weight: 1.79 lbs.
• Dimensions: 1.0" x 6.7" x 9.6"