Retailing and E-Tailing

by Sharon Davis and Mickey Kosloski

Retailing and E-tailing integrates the four Ps of marketing into the operations of retail and e-tail businesses. Retail-specific topics in the areas of business operations, merchandising, customer... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1619603306
• ISBN13: 9781619603301
• Release Date: February 2014
• Publisher: Goodheart-Wilcox Publisher
• Length: 512 Pages