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Paperback Product and Brand Management Marketing Management Specialization Book

ISBN: 9389944414

ISBN13: 9789389944419

Product and Brand Management Marketing Management Specialization

The endeavour in writing this book has been to put forward the basic concepts of Product and Brand Magement and present them to the students in such a way that it delivers to the students a capacity to understand and alyse marketing activity in today's uncertain environment.

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Format: Paperback

Condition: New

$21.81
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