Principles of Pharmaceutical Marketing

by Mickey C. Smith

Principles of Pharmaceutical Marketing, Third Edition offers the perspectives of both those who teach and those who practice pharmaceutical marketing. This reflects the need for and the effort to... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0812108582
• ISBN13: 9780812108583
• Release Date: February 1983
• Publisher: Lea & Febiger
• Length: 529 Pages
• Weight: 2.30 lbs.