An examination of the campaigns of eight Congressional challengers in 1984. This study looks at the similarities and differences in strategies, management, budget and finance, research and issues. It seeks to determine why the winners won and losers lost, what the generally accepted rules of management and media are, and what role the party Congressional committees and interest groups played in influencing the outcome.
Format:Paperback
Language:English
ISBN:0942522052
ISBN13:9780942522051
Release Date:January 1985
Publisher:University Press of America, Incorporated
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