Online Intermediaries for Co-Creation: An Explorative Study in Healthcare

By Christoph Kunne

Book Overview

Addresses critical research gaps in patient innovation, online intermediaries and consumer co-creation
Presents a valuable market overview of online intermediaries for innovation co-creation in healthcare
Provides essential information to help managers at intermediary organizations enhance their service portfolios
Outlines the path to successful adoption for corporate innovation managers

• Format: Hardcover
• Language: English
• ISBN: 3319511238
• ISBN13: 9783319511238
• Release Date: September 2017
• Publisher: Springer
• Length: 224 Pages
• Weight: 1.15 lbs.
• Dimensions: 0.6" x 6.1" x 9.2"