Net Ready: Strategies for Success in the E-Conomy

by Amir Hartman, John G. Sifonis, John Kador

It is hard to open a newspaper or listen to a news report without being innundated with information about Internet business. The opportunites are endless, but the realities are harsh. One of the most... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0071352422
• ISBN13: 9780071352420
• Release Date: November 1999
• Publisher: McGraw-Hill Companies
• Length: 314 Pages
• Weight: 1.48 lbs.
• Dimensions: 1.4" x 6.3" x 9.3"

Customer Reviews

This is THE GUIDE for e-commerce

Every company in the world seems to have an e-commerce initiative. Most of those are not succesfull. The authors of Net Ready are responsible for establishing the single most successfull B2B site in the world - and it shows throughout the book. This book is THE book to read when it comes to e-commerce. Most interesting to me was the Principles of Prioritization on page 98. What an easy way to determine where the ROI in e-commerce applications is. Kudos to Misters Hartman and Sifonis. This is the single best e-commerce book I have ever read.

Great new economy roadmap

This is the first book which gets beyond the usual hyperbole of the Internet economy and ebusiness, and articulates the challenges that exist in succeeding. Moreover, I found it a fun read.Net Ready not only frames the core issues behind successful ebusiness strategies, but also provides a roadmap and toolkit, if you will, that can help executives build an ebusiness strategy.This is one of the few books which introduces and addresses the critical ebusiness issues facing management today: How should we organize around these initiatives; How do we prioritize execution; How do we fund our efforts? With so many new economy books on the market, Net Ready is a standout which belongs on every executive's desk.

The only e-strategy book you need...

Amir Hartman and John Sifonis have figured the whole e-conomy out. Whether yours is a born-on-the web or old world/click and morter enterprise, they understand the appropriate strategy and opportunities. If only the executives in the company I work for (Fortune 50) would read it and execute on the valuable strategies in this book. Even if you don't have LOB responsibility there's insight that can be implemented. For a marketer such as myself, there are real tools that I can employ to improve demand creation, customer loyalty and satisfaction in my product line and geography. I very highly recommend this book. A deep and meaty, yet quick and conversational read.

Net Ready Evangelist!

I found Net Ready to be extremely helpful in understanding the critical success factors in migrating to the Internet Economy. Working for a large Investment Bank, I am continually searching for better business processes to manage aggressive deadlines and sensitive client information. The book challenges the reader to look beyond technology as the answer to improve efficiencies and focus on identifying the organizational impediments to E-enabling your business, the authors have coined them their 4 pillars of Net Readiness: leadership, governance, competencies, and technology.For a non-techie business manager, Net Ready is a great reference for how to migrate your business to the Internet Economy. The in-depth Cisco case study highlights the true business benefits that can be achieved across functional areas of a company. The author's have taken their extensive Internet consulting expertise and married that with real-life implementation experience at Cisco Systems to deliver the premier Internet business transformation reference guide!

I want to be Net Ready--this book helps

Like most businesspeople, my biggest challenge is to change my business so it can truly exploit the Internet. This book really opened my eyes. I had assumed that my biggest challenge was a technical one. But Net Ready persuaded me that the technological challenges, while important, are not the first ones for me to tackle. To be really Net Ready, the book demonstrates that businesses have to be ready in four dimensions: leadership, governance, competencies, and only then technology. The best chapters were the ones dealing with leadership and governance issues. Also highly useful were the three chapters in part II that define 12 specific e-business inititiatives that businesses can leverage. If you have an existing businesses and really want to take it to the next level, Net Ready is must reading.