Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity

By R. Gordon Bennett

Book Overview

Is your organization stuck in a rut and unable to see past the same old ineffective approaches? Misfit Thinking demonstrates how teams can become more innovative in order to actually solve problems, creatively. It is a thorough exploration of and practical guide to Design Thinking for industry, government, military, and non-governmental organizations.

With experience in all three sectors, Dr. Bennett offers key examples of why people across disciplines-and even in daily life-can benefit from clearly understanding the problems they face and using targeted processes to design and test solutions. He features four design models that can be used under a variety of circumstances, an entire chapter dedicated to establishing the conditions for successful design thinking, over 40 ways to generate creative ideas and thinking patterns, a special chapter on military applications, and emphasis on establishing the value proposition.

You'll find practical suggestions along the way, and a wealth of stories and tips for how to:

become more creative
energize an innovation mentality
become a design thinker
create a design team
generate ideas, and
chart a way forward

Misfit Thinking is a hands-on guide drawn from years of best practices and lessons learned that provides an invaluable resource for executives, team leaders, and students alike

• Format: Paperback
• Language: English
• ISBN: 1039106129
• ISBN13: 9781039106123
• Release Date: July 2021
• Publisher: FriesenPress
• Length: 372 Pages
• Weight: 1.09 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"