MIS Essentials

by David M. Kroenke

Book Overview

Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school--showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and...

• Format: Paperback
• Language: English
• ISBN: 0133546594
• ISBN13: 9780133546590
• Release Date: January 2014
• Publisher: Pearson
• Length: 432 Pages
• Weight: 1.80 lbs.
• Dimensions: 0.7" x 8.4" x 10.7"