Covering print, photography, film, radio, television, and new media, this textbook instructs readers on how to take a critical approach to media and interpret the information overload that is disseminated via mass communication.
This fourth edition of Keys to Interpreting Media Messages supplies a critical and qualitative approach to media literacy analysis. Now updated with conceptual changes, current examples, updated references,...
I purchased this book as a textbook for a college course I was taking. It was very interesting and informative. I would have found it so even if I weren't required to read it for the course. It'll open your eyes to the world of media!
This book provides instant media-savvy
Published by Thriftbooks.com User , 26 years ago
If you've ever wondered about the media (who owns it, where it's produced, how it's controlled, etc.) this is the book for you! It's full of interesting facts about the world of mass media, and is written in an interesting way!
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