There are pimps, and then there is Maxwell Jewels, pimp extraordinaire. Smooth and debonair, Maxi is on a mission to become a millionaire, but he doesn't feel like he can do it in Los Angeles. So, he takes his top prostitute, and they head to Memphis, Tennessee, where to Maxi's surprise, the pimping is sort of lame and mundane. Maxi knew a couple of old players from Blues City, and he expected the pimping to be extreme, but it wasn't. The women were there, but good mentors were lacking. During his trip, Maxi elevates his game and instead of being just a pimp, he becomes a dream maker. He uses his Hollywood connections to get his thirty percent in fields outside of whoring. He learns that any and every situation can be manipulated and pimped. The game had changed from pussy selling on corners to online escort services and he recruited an Asian beauty named Ming to make sure he continued to progress along with the times. While in Memphis, Maxi gains the envy and hatred of an inferior pimp named Clive and he must show that not only was his pimp hand strong, but his gangster hand was also as well, by way of the streets.
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