Marketing to Gen Z: Are You Speaking Their Language?

by Alex Rivers

"Marketing to Gen Z: Are You Speaking Their Language?" is a comprehensive and insightful book that delves into the unique characteristics and preferences of the Gen Z generation, born between the mid-1990s and mid-2000s, and provides invaluable insights on how to effectively market to this influential demographic. Drawing on extensive research, the book explores Gen Z's digital-first mindset, social consciousness, purchasing behaviors, and communication...

• Format: Paperback
• Language: English
• ISBN: B0C1JDKNRY
• ISBN13: 9798390476536
• Release Date: April 2023
• Publisher: Independently Published
• Length: 30 Pages
• Weight: 0.12 lbs.
• Dimensions: 0.1" x 6.0" x 9.0"