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Marketing Strategy
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Marketing Strategy 0357039238 Book Cover

Marketing Strategy

Edition Description

MARKETING STRATEGY teaches students to think and act like marketers. Students learn to develop a customer-oriented market strategy and market plan. This practical approach to analyzing, planning, and implementing marketing strategies is based on applying marketing concepts to...

Edition Details
Format:Paperback
Language:English
ISBN:0357039238
Format: Paperback
Condition:
$
370.96
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