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Marketing Research: Text and Cases, Second edition
Edition Details
Format:Paperback
Language:English
ISBN:0789027461
Format: Paperback
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Marketing Research: Text and Cases
Edition Description
Teach students the power of marketing with effective research strategies This step-by-step textbook shows students how to design, conduct, and interpret market research. Marketing Research: Text and Cases covers the full range of this topic from the difference between strategic...
Edition Details
Format:Paperback
Language:English
ISBN:0789015900
Format: Paperback
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Marketing Research: Text and Cases
Edition Details
Format:Hardcover
Language:English
ISBN:0789009404
Format: Hardcover
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