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Marketing Research: Methodological Foundations,... B09RLY9DQY Book Cover

Marketing Research: Methodological Foundations,...

Edition Description

Please see 14th edition (https: //www.amazon.com/dp/B0DS1Y8G4C). For all the talk of "big data" and "marketing analytics"-it all starts here-you've got to know how to get data and what to do with data. MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS 13e, by Iacobucci and Churchill...

Edition Details
Format:Paperback
Language:English
ISBN:B09RLY9DQY
Format: Paperback
Condition:
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