Marketing for Charities & Non-Profits: Do More With Less is a practical guide for small charities and changemakers who want to grow their impact - without growing their budget.
Written by Blake Sweeting, a charity marketing specialist and Managing Director of Blake Mark Productions, this book is packed with clear advice, real-life examples, and low-cost strategies that actually work. Whether you're managing social media, building a website, or running your next fundraiser, this guide will help you focus on what matters most - connecting with the right people and inspiring them to take action.
Inside, you'll learn how to:
Improve your website and content without hiring an agency
Run high-impact social media campaigns with minimal time
Build your email list and keep supporters engaged
Make the most of Google Ad Grants and free tools
Plan fundraising campaigns that bring in results
Measure what's working (and ignore what's not)
Stay consistent, even when you're stretched thin
If you're running the comms, events, fundraising - and everything else - this book is for you. No fluff, no jargon. Just real marketing help for real-world non-profits.