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Marketing Express 0547060033 Book Cover

Marketing Express

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Edition Details
Format:Paperback
Language:English
ISBN:0547060033
Format: Paperback
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Marketing Express 0538466812 Book Cover

Marketing Express

By and
Edition Description

MARKETING EXPRESS 2/e is Pride/Ferrell's condensed version of their FOUNDATIONS OF MARKETING, 4/e. In this edition of MARKETING EXPRESS, the authors do not include the cases and end-of-book appendices in FOUNDATIONS, and thus offer greater flexibility for those who prefer a briefer...

Edition Details
Format:Paperback
Language:English
ISBN:0538466812
Format: Paperback
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