Marketing and Finance: Creating Shareholder Value

By Malcolm McDonald, Keith Ward, Brian W. Smith

Updated, Revise

• Format: Paperback
• Language: English
• ISBN: 1119953383
• ISBN13: 9781119953388
• Release Date: September 2013
• Publisher: Wiley & Sons, Incorporated, John
• Length: 288 Pages
• Weight: 1.24 lbs.
• Dimensions: 0.6" x 7.4" x 9.7"