Maladaptive Consumer Behavior: Theory, Research, and Intervention

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Maladaptive Consumer Behavior: Theory, Research...

Edition Description

This edited volume provides a marketing perspective on maladaptive consumer behavior, especially behavior with dysfunctional consequences that does not have its origins in physical addiction. It brings together contributions of leading scholars who have expertise in various...

Edition Details

Format:Hardcover

Language:English

ISBN:303160198X

Format: Hardcover

Condition:

219.99

Quantity:

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Maladaptive Consumer Behavior: Theory, Research...

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