Leading the Narrative: The Case for Strategic Communicaton

by Mari K. Eder and Mari K. Eder

Leading the Narrative is a primer on the art and science of strategic communication. This book covers the foundation of communications strategies as well as solid tactics, techniques, and procedures... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1612510477
• ISBN13: 9781612510477
• Release Date: December 2011
• Publisher: US Naval Institute Press
• Length: 192 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.9" x 6.2" x 9.1"